Be ethical and responsible in your use of social media and don’t inflame a situation needlessly. Staff and Students are expected to comply with legal requirements, including the University’s legislation, policies and procedures when using social media for personal or professional use 3. Define your brand There are often tangible benefits that follow from social media use. This form is available on federation.edu.au/socialmedia or by emailing socialmedia@federation.edu.au, If you believe you require Editor or Administrator access to an account, email socialmedia@federation.edu.au. Use an automatic tool like WiseStamp; to do this automatically for you if you’re using webmail. A good social media policy is a living document that provides guidelines for your organization’s social media use. Care should be taken to ensure that important information (such as dates, times, names and locations) are captured in these shots. 2. Your application will be reviewed and implemented by the Social Media Committee, If you are an Administrator you are required to undertake training prior to accessing social media accounts, If you are an Administrator you are deemed to be ‘Social Media Champion’. Use social media to drive traffic to your ecommerce stores. Human Resources Policies and Procedures Title: Social Media and Internet Policy Approved by: Gary Gregg, President Revision Date: August 22, 2014 Page 2 EMPLOYEE RESPONSIBILITY FOR USING SOCIAL MEDIA Employees may use approved social media platforms as … We’ve also seen how social media is being used creatively by grocery stores. It also aims to protect the professional and personal reputation of staff, faculty and students, the reputation of the University and … Federation University Australia Union Collective Agreement 2015 – 2018, All forms are included in the Social Media Instruction Manual, and are also available on federation.edu.au/socialmedia, The Chief Operating Officer and Chief Financial Officer is responsible for monitoring the implementation, outcomes and scheduled review of this policy and its accompanying procedure/s, The Director, Marketing is responsible for maintaining the content of this policy as delegated by the Chief Operating Officer and Chief Financial Officer, The Social Media Coordinator is responsible for the administration support for the maintenance of this policy as directed by the Director, Marketing, an Announcement Notice via FedNews and on the FedUni Policy Central’s Policy Library ‘Recently Approved Documents’ page to alert the University-wide community of the approved Procedure; and, Distribution of emails to University staff. Coffee shop owners can’t deny the power of social media. This document will contain the relevant procedures and methods that will be used for online posting on social networking websites such as Facebook and Twitter. cafeteria, hallways, outdoor spaces). It is thus needed to ensure better identity confirmation mechanisms online. Social media use makes it easy to disguise one’s personality, so pedophiles and criminals may look for their victims online. Policy Statement: The Georgia Department of Natural Resources recognizes the growing importance of online social media networks as a communication tool. You must not use the University logo in circumstances where you are posting in a private capacity or on your individual profile without the express permission of the Manager, Brand Marketing. PURPOSE. o Do not use the agency ’s name to promote a product, cause or political party or candidate. “Social media requires that business leaders start thinking like small-town shop owners. Contact the Social Media Coordinator if you find content which you believe requires further action or consideration. he use of social media and other electronic communication is expanding exponentially as the number of social media outlets, platforms and applications available continue to increase. Subject:Appropriate Use of Social Media Networks. The increase in social media use over the last decade has, of course, come together with a large increase in the amount of time that people spend online. Consent forms are available on federation.edu.au/socialmedia or by emailing. • Encourage the development and application of best Further, this procedure mandates operational activities and assigns responsibilities to support the implementation of the Social Media Policy. Procedure: Managing Social Media Records; Resources for … In the first instance, the University’s course management system (i.e. Social media is a powerful tool we use to communicate on a daily basis to tell the Army's story. For some, regular social media use even opens up career opportunities. Developments in online facilities such as social media sites are fast-changing. INTRODUCTION 1.1 SOCIAL MEDIA AND THE NSW POLICE FORCE Social media such as Facebook, YouTube, Instagram and Twitter are vital public communication tools for the NSW Police Force. Having a Committee who: are up-to-date with trends and developments; regularly review social media accounts’ performance; ensure appropriate levels of access are given; and manage (or assist in managing) issues, threats and other concerns, 8. This means taking the long view and avoiding short-term benchmarks to gauge progress. An existing SOP may need to just be modified and updated, or you may be in a scenario where you have to write one from scratch. With so many of us using social media today, sites like Facebook, Twitter, and LinkedIn make perfect targets for scams. You can download the paper by clicking the button above. In no particular order, the Top 5 Churches That Use Social Media Best: Mars Hill Seattle ( marshill.com ) – Beyond the sometimes polarizingly, yet magnetic personality of teaching pastor Mark Driscoll ( @pastormark ), the church has a very sizeable audience engagement on not just Facebook and Twitter, but also podcasting, Instagram, Pinterest, and YouTube, said Chuang. This procedurehas been designed to support that aim, through providing direction to all staffwithin the RCH around the use of both RCH hosted and non-RCH hosted socialmedia, where the RCH is known, identified or presumed … Having processes in place to review and make changes to existing social media accounts, and processes which enable staff and students to seek approval to open new social media account(s), 5. Most fire departments now have an SOP (Standard Operating Procedure) or SOG (Standard Operating Guideline) addressing social media. Consider the impact of a post (including written or photos or videos) if seen by your employer, colleagues, students or future employers. If no content of importance or relevance is found (from a business or regulatory perspective) then the account will be closed without further action. Having University systems and processes in place which allow Academic staff to effectively communicate with students and other staff, Model Code for the Protection of Freedom of Speech and Academic Freedom in Higher Education Providers (Revised June 2019 version), Discriminatory and Sexual Harassment Complaint Procedure, Bullying Prevention and Management Policy, Bullying Prevention and Management Procedure, Use of Computing and Communication Facilities Policy, A Model Code for the Protection of Freedom of Speech and Academic Freedom in Higher Education, Demonstrating courtesy, respect and honesty in either a personal or professional capacity, Ensuring confidentiality and privacy of the University and individuals, Accessing accounts for the purpose of posting content, Applying for the appropriate level of access to social media accounts, Reviewing all existing social media accounts, Social Media Champions and Social Media Coordinator, Social Media Coordinator and Social Media Committee, Adhering to content creation best-practice, A Social Media Committee for overall management of the University’s social media activity, Use of social media by Academic Staff for student communications, University’s Approved Records Management System, Destroy 2 years after administrative use has concluded, Destroy 3 years after administrative use has concluded, SM Content Issues Database / University’s approved records management system, Retention requirements will be dependent on content and context of post – contact Records Management Services for further advice, Chief Operating Officer and Chief Financial Officer, Director, Marketing, Advancement and Community Engagement, representing the University via social media in a official capacity; and/or, using social media in a personal capacity where reference is made to the University on a social media site or the use of social media may have an impact on or affect the University or members of the University community (including other staff and students), The Tertiary Education Quality and Standards Agency Act 2011 (TEQSA Act) – establishes TEQSA as an agency who regulate using the Higher Education Standards Framework (Threshold Standards). Social media has become such an influence that 73% of marketers believe social marketing is effective for their business; 54% of social browsers use social media to research products; and 71% of consumers who’ve had a positive brand experience through social will likely recommend that brand to family and friends. Encouraging staff to get involved with social media, and attend the University’s social media training, 4. Social media use shouldn't interfere with employee’s responsibilities at [Company]. Step Into The Customer Shoes. We cover social networks, big and small. 2. A coffee shop in Washington, D.C., for instance, could use social media to reach locals and tourists. This is a CLE program provided by the Clark County Bar Association. In the event that the Social Media Committee recommend a social media account be closed, the content on that account will be reviewed by the Social Media Coordinator. A complete list of definitions relevant to this procedure is contained within the Social Media Policy. Author. Determine and recommend that the account needs to either: remain operating (with or without additional parameters), or. One of the key elements of this work, in my opinion, is creating a social media policy that fits well with the organization's goals, culture and risk tolerance. 6. Social media is an effective way for the agency to reach people and fulfill its mission to educate and inform the public about protecting human health and the environment. The committee will request additional information if necessary. 6. The difference between a social media policy and social media guidelines. Others use social media for more sustained communication with subjects, such as issuing appointment reminders. You have a direct connection with your audience. Ensure your Dean or Director has approved all users intending to utilise a new or existing social media sites for professional purposes on behalf of the University. Whether you’re handling a corporate account or using one of your own, you should remain productive and avoid damaging our organization in any way. The survey was designed to gather information from firms registered as investment fund managers, portfolio managers and exempt market dealers, to note trends and to form the basis for providing guida… B. Definitions. Date published January 24, 2020. Categories. By the way, social media posts can also be a part of content marketing. Age restrictions may differ between platforms, and it is each user’s responsibility to check these restrictions and comply accordingly. Include Social Candy In Your Signature Every email you send out should have links to your social profile sin your signature. Do not publish contact details or other personal or health information about any individual. 1. When reviewing social media accounts, the Social Media Committee, or a member of the committee will: Receive the Account Review Form from Administrators. Consider your connections on social media: Staff are advised not to have friends on social media who are University students and known to be under the age limit allowed on particular social platforms. Attend all necessary training and actively check other methods of communication to ensure you stay up-to-date with new trends and developments on social media. Social media marketing can be used for both of these business models to continuously engage the consumer relationship, and we’re about to tell you how. Social media is a place where people exchange information, opinions and experiences to learn, develop and have fun. Express opinions and ideas in an appropriate, courteous and considered manner which both contributes, and is relevant to, the discussion taking place. an Announcement Notice via FedNews and on the FedUni Policy Central’s Policy Library ‘Recently Approved Documents’ page to alert the University-wide community of the approved Procedure. Remember that University legislation, policies and procedures apply to the use of social media in the same way as they apply to other aspects of life at the University, including but not limited to Harassment, bullying and privacy policies and The Staff Code of Conduct. This social media policy exists to ensure employees, regardless of their positions within [company name], use their social accounts in safe and effective fashions. Ensure acknowledgement of and links to sources wherever possible. As outlined in 4B, Account Administrators are required to  provide full account access, or login details to the Social Media Coordinator. Social networks have become an excellent tool for collecting free customer feedback; it is enough to make a controversial post and urge comments from users. Social shopping networks—Shop online; Sharing economy networks—Trade goods and services; Anonymous social networks—Communicate anonymously; Knowing about these categories of social media and understanding why people use them can open up new ideas and channels for engaging with your audience more effectively—so let’s get started. Email. In the US, adults spend more than 6 hours per day on digital media (apps and websites accessed through mobile phones, tablets, computers and other connected devices such as game consoles). This procedure applies to the use of social media by staff, students, contractors, international agents, partners and members of University groups and committees: This procedure also applies to staff and students that wish to conduct activities on any social media platform (this refers to all platforms and accounts that are already established, and not yet established). Respect agency time and property. Social Media . Sponsored by: Bank of Nevada, Las Vegas Legal Video; Speaker: John Naylor of Naylor & Braster; CLE: 1.0 Ethics CLE credit to Nevada lawyers; Recorded: 10/21/2020; Format: Audio or video recording; Delivery: Email with hyperlinks to recorded CLE files. Administrators are required to provide the Social Media Coordinator with full access or log in details to accounts for the purpose of: (a) reviewing, and (b) implementing recommendations. If you are doing business in those areas (where social media platforms like Facebook are banned), WeChat could be a good alternative. So why should you use social media to sell more coffee? It is not appropriate and may even be illegal to post comments or respond to comments about the University or individuals which could be considered offensive, defamatory, harassing, threatening, discriminatory, intimidating or otherwise inappropriate. Social media use over time. A social media study found that 53 percent of users who tweet at a brand expect a response in under 60 minutes. EPA uses social media applications and platforms to share official information with a wide audience on web-based networks that people trust. Read, understand and adhere to relevant University policies and procedures including: Harassment, bullying and privacy policies, The University’s Use of Computing & Communications Facilities Policy. When Pew Research Center began tracking social media adoption in 2005, just 5% of American adults used at least one of these platforms. It’s a perfect way to strengthen customer relationships online. Social Media Guidelines: Social Media accounts hosted/sponsored by Johnson County Community College (JCCC) are owned and monitored by JCCC and users should have no expectation of privacy; JCCC reserves the right to remove any posting that violates applicable federal, state or local laws, the Student Code of Conduct or College Policies/Procedures. But where to start? Social Media Policy (PDF) (6 … This is available on federation.edu.au/socialmedia and is available to all University staff. Ensure you do not disclose or comment on any private, confidential or secure information. Seeking jobs on social media: Are you ready. Whether we are using social media or operating in the physical world, one thing always works and, i.e., thinking like a customer. For 2019 survey data on social media and messaging app use, see “Share of U.S. adults using social media, including Facebook, is mostly unchanged since 2018.” A new Pew Research Center survey of U.S. adults finds that the social media landscape in early 2018 is defined by a mix of long-standing trends and newly emerging narratives. Social media is a powerful tool we use to communicate on a daily basis to tell the Army's story. Having guidelines or policies and procedures in place can help significantly. Timely responses are imperative on Twitter and highly encouraged everywhere else. Related Information . Before commencing on social media in a professional university capacity you must identify who you are wanting to communicate with. Refer to 4A. Now, save this post so you never run out of ideas again! Behave responsibly, ethically and with integrity towards the University and members of its community. Social media is part of people’s routine and is an essential way to communicate, shop, find things to do, and check the news. This Standard Operating Procedure (SOP) is intended to provide individuals with appropriate-use social media policies and guidelines. Taking and posting images of College activities. Physicians should have clear objectives for their … It also aims to protect the professional and personal reputation of staff, faculty and students, the reputation of the University and OVC, patients’ and animal owners ’ … Inappropriate use of social media by public officials can be damaging to your department and break trust you’ve worked hard to build in your community. Now we come to the main question – why does Facebook make image compression and how to avoid it? Social media is, of course, far from being all bad. Social media is a powerful tool. Use TASSI. Also, by “social media”, we refer to a variety of online communities like blogs, social networks, chat rooms and forums – not just platforms like Facebook or Twitter. By 2011 that share had risen to half of all Americans, and today 72% of the public uses some type of social media. Besides messaging and calling, users can now use WeChat to shop online and make payment offline, transfer money, make reservations, book taxis, and more. Sorry, preview is currently unavailable. continued visibility of the account has a negative impact on the FedUni reputation. But is social media helping or … Social media cannot be used as a primary (or singular) source of communication with students by Academic Staff for assessable work requirements. As it happens, lots of organizations publish their social media guidelines online, ready for you to review and use yourself. Doing so may result in disciplinary action against the user. And it shou… It is the responsibility of staff to ensure that students (and staff if posting) abide by the Social Media Community Guidelines on this platform. This Standard Operating Procedure (SOP) is intended to provide individuals with appropriate-use social media policies and guidelines. A Standard Operating Procedure (SOP) is a document consisting of step-by-step information on how to execute a task. Approval 2 Don’t use agency logos for endorsements. Social media use makes it easy to disguise one’s personality, so pedophiles and criminals may look for their victims online. It covers your brand’s official channels, as well as how employees use social media, both personally and professionally. Bonus: Read the step-by-step social media … Local community involvement in rural tourism development: The case of Kastamonu, Turkey, 2019- 2028 SUSTAINABLE TOURISM DEVELOPMENT PLAN FOR NARRA, PALAWAN, Crafting strategies for sustainability: how travel agents should react in facing a disintermediation, Lessons Learnt from the Westgate Shopping Mall Terrorist Attack in Nairobi, Kenya: Involving the Meetings, Incentives, Conferences and Exhibitions Sector in Crisis Communications. Individuals use blogs, social networking sites, video sites, online chat rooms and forums to communicate both personally and professionally with others. As a small coffee shop, use of social media might not seem like a significant contributor to the success of your business. When one firefighter posted racist content on his personal Facebook page, he made the news, and attend University. Facilities such as issuing appointment reminders is the most real-time of the University ’ s a media! 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