Frequently Asked Questions

A. SSFS is headed by professionals.

ANUP GOEL, CEO, is one of the leading personal finance experts in this country. After successfully setting up Kuntal's retail business, he started SSFS in 2004. Anup is frequently invited by leading Chambers, Corporate Bodies and Portals to share his thoughts on the consumer lending industry.Corporate Bodies and Portals to share his thoughts on the consumer lending industry.

YashJaiswal, CTO, has worked for leading global banks like Standard Chartered, HDFC and ICICI. Prior to SSFS, he co-founded a software company, Softwizards that specialized in technology solutions.

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